Audit Report

feather.so

AI-powered design critique and glow-up.

Original website screenshot
Redesigned website mockup
Minimalist Notion Utility
Value Proposition95
Visual Hierarchy92
CTA Effectiveness88
Visual Design90
Trust Signals72
Scannability94

Priority Fixes

  • Trust

    Replace the specific '175+' number with a more impressive metric like 'Thousands of posts published' or add recognizable logo badges.

  • Visual

    Remove or relocate the maintenance banner to a less intrusive location to prevent immediate negative sentiment upon landing.

  • CTA

    Simplify the top navigation to remove the redundant 'Get started' button, keeping the user's eye focused on the hero's primary CTA.

Deep Dive Analysis

Value Proposition

95
95

The value proposition is exceptionally clear and benefit-oriented. It immediately identifies the input (Notion) and the output (Blog & Newsletter) while addressing common pain points like coding and SEO.

Evidence

"From Notion to Blog & Newsletter"

Visual Hierarchy

92
92

Strong typographic hierarchy with a clear focal point. The headline is bold and appropriately sized (likely 60px+), creating a natural downward flow to the subtext and buttons.

Evidence

"Headline is significantly larger and heavier than the subheadline"

CTA Effectiveness

88
88

The primary CTA is high-contrast and uses an action-oriented verb. The secondary 'View examples' button is well-styled to remain subordinate. However, the top navigation also has a 'Get started' button which slightly competes for attention.

Evidence

"Start your free trial"

Visual Design

90
90

Clean, modern, and professional. The use of a grid background subtly nods to 'structure' and 'building', which fits the product's purpose. Whitespace is used effectively to let the core message breathe.

Evidence

"Soft grid background pattern"

Trust Signals

72
72

The facepile of creators is a good start, but the number '175+' is relatively low for a hero section claim. It lacks major brand logos or high-authority testimonials that would push this into the 90s.

Evidence

"Join 175+ creators, and new-age startups"

Scannability

94
94

The centered layout and high text-to-background contrast make this incredibly easy to scan. The core message can be understood in under 3 seconds.

Evidence

"Dark text on off-white background"

Constructive Feedback

The '175+ creators' stat feels like you’re bragging about a small neighborhood gathering rather than a global SaaS tool.

Announcing your maintenance issues in a giant black banner at the very top is like greeting customers at a restaurant by telling them the oven is broken.

The 'Hello there!' chat bubble is fighting for its life against the bottom of the page content, creating a messy overlap.

You tell me 'No design skills required' while using a design that is clearly more polished than anything a user will likely produce.

The 'View examples' button is so polite and quiet it’s basically invisible compared to that heavy black 'Start' button.

How does feather.so stack up?

The taste score compared to other audited sites on the leaderboard.